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Paid Media Activation Specialist

Location: Memphis, TN

Job Type: contract

Company: IDR

Category: Marketing

Job Description Apply Now

We are looking for a Paid Media Specialist to support the execution and quality assurance of digital media campaigns across a variety of platforms. This is an exciting opportunity for a detail-oriented, organized, and collaborative individual with a strong foundation in campaign setup and digital media operations.

In this role, you will work closely with media buyers, analysts, and strategists to ensure campaigns are launched on time, run flawlessly, and deliver results. You’ll thrive in a fast-paced environment and play a key part in bringing media plans to life.

Key Responsibilities

• Campaign Activation: Assist Media Buyers and the Media Lead in the end-to-end setup and launch of paid media campaigns across platforms including Display & Video 360 (DV360), Meta, TikTok, and other programmatic and social channels.

• Quality Assurance: Conduct thorough pre- and post-launch QA to ensure campaigns align with technical specifications, strategic goals, and media plans.

• Project Coordination: Help manage campaign timelines and deliverables, ensuring creative assets and approvals are secured for on-time launches.

• Cross-Functional Collaboration: Act as a liaison among media, analytics, and strategy teams to ensure smooth communication and execution across workflows.

• Performance Reporting: Support the team by compiling campaign performance data and identifying early insights to help guide optimization decisions.

• Process Support: Facilitate internal communications and documentation to help maintain operational efficiency throughout the campaign lifecycle.

Requirements

• 2–3 years of experience in a digital marketing or paid media role

• Hands-on experience working with paid media platforms such as DV360, Meta Ads Manager, and/or LinkedIn Campaign Manager

• Strong understanding of media QA processes and campaign execution best practices

• Excellent project management and coordination skills

• Proficiency in Excel and media performance tools for reporting and analysis

• Comfortable working in a fast-paced, deadline-driven environment

• Mid-level experience (not a strategist or senior-level manager role)

Preferred Experience

• Experience with Meta Ads Manager (Facebook/Instagram), LinkedIn Campaign Manager, and DV360

• Familiarity with Jira or similar project/task management tools

• Exposure to TikTok Ads, programmatic platforms, or additional social platforms

What’s in It for You?

• Competitive compensation package

• Full benefits: Medical, Vision, Dental, and more

• Work with a dynamic team in a leading organization

Why IDR?

• 20+ years of proven industry experience in 4 major markets

• Employee Stock Ownership Program

• Dedicated Engagement Manager committed to your success

• Medical, Dental, Vision, and Life Insurance

• ClearlyRated’s Best of Staffing® Client and Talent Award winner 10 years in a row

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. IDR is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite employees to voluntarily self-identify their race or ethnicity, gender, and veteran status (if applicable). Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. You may access this form here.

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